The halftime show may of been lacking (sorry madge) – but the biggest winner was mobile applictions with almost as many people using apps as watching the game.

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Via Flurry Newsletter 

Flurry pulled the most granular data-set in its history to measure app session usage per second during the Super Bowl.  See which commercials kept consumers glued to their TVs versus their phone, and whether Madonna still has it. Read the full article.

 

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