Found: Super Bowl Sets All-Time Sports Tweet Record

The Super Bowl XLV showdown between the Green Bay Packers and Pittsburgh Steelers set more than just an all-time TV ratings record. No, Green Bay’s taut 31-25 victory over Pittsburgh was also the most tweeted sporting event of all-time.

To be precise, at 10:07:16 Eastern Standard Time, Twitter users were sending out some 4,064 tweets per second, which shattered the previous record held by Japan’s 3-1 win over Denmark during last summer’s World Cup in South Africa. But more than that, global Twitter usage actually broke that recordsix times during Sunday’s contest.

Via Wired

found, social media, sports

Mark Cracknell

Director + Creative Lead at Binary Studio. Mark has 18 years experience within the digital and advertising industry. His passion (and talent) for design across digital platforms has made his work internationally awarded on campaigns for Volkswagen, Philips, McDonald’s and Johnson & Johnson. Recent mobile projects have been featured by Apple (Worldwide) and reached the coveted ‘Number 1′ position within the Australian App Store on multiple occasions. He is a member of the AIMIA (Australian Interactive Media Industry Association) and an all round nice guy.