Do Consumers Really Scan QR Codes?
Simple but effective best practces and takeouts of from the Sears 2011 Xmas outdoor mobile campaign. Read the full article for a summary of the results. — Sears set forth to test the idea [...]
Found: Tesco connects busy shoppers with QR codes in South Korea
via: NevilleHobson.com
Found – QR Codes Help Consumers Shop for Wine
Initiative by Lion Nathan Wines (USA) —– QR codes will be featured on the neck tags of wine bottles, shelf displays and wine menus. Consumers can use their mobile devices to scan [...]
