Design: The Art of Minimalism in Mobile App UI Design

The Art of Minimalism in Mobile App UI Design #mobile #apps https://t.co/aTbGjdFlqq pic.twitter.com/hX8VwY8rpo
— Binary Studio (@binarystudio) July 30, 2016

Design is one of the most important drivers of user engagement. As users’ preferences shift toward a simpler interface, stripping the UI to its very basic, necessary elements is the key to success. Minimalism is a perfect marriage of form and function. It’s greatest strength is clarity of form — clean lines, generous whitespace, and minimal graphical elements brings simplicity to even the most confounding subject matter. That is, of course, if it’s used effectively.

Summary via babich.biz

android app design, iphone app design, mobile

Mark Cracknell

Director + Creative Lead at Binary Studio. Mark has 18 years experience within the digital and advertising industry. His passion (and talent) for design across digital platforms has made his work internationally awarded on campaigns for Volkswagen, Philips, McDonald’s and Johnson & Johnson. Recent mobile projects have been featured by Apple (Worldwide) and reached the coveted ‘Number 1′ position within the Australian App Store on multiple occasions. He is a member of the AIMIA (Australian Interactive Media Industry Association) and an all round nice guy.